Ali Wing was about to launch her business, a baby-goods store called Giggle, when she became pregnant—unexpectedly—with her first child. She and her husband, Will Holmes, came up with a plan: Wing would keep working while Holmes, a lawyer, would l...
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Store details
Multiple Locations
Store history
| Founded | 2003 |
|---|---|
| Founder(s) | Ali Wing |
| Headquarters | San Francisco, CA |
On Apartment Therapy
The colors in Giggle's signature rainbow spectrum are a clue to this company's decidedly modern bent and fresh product offerings. Giggle thinks of itself not as a baby store, but as a new parent store as they try to guide parents through the murky waters of choosing the best of what they'll need for their children and their homes.
Around the web
- Mother of Invention: Ali Wing [Cookiemag.com]
- Ali Wing, Inc [Manta.com]
- Baby Shop Giggle Buys Pregnancy Site, The Cradle [PaidContent.org]

Recent comments
we love the rikshaw design line for bedding at giggle. tadashop on Feb 19, 2010
we love the rikshaw design line for bedding at giggle. tadashop on Feb 19, 2010